Awesome marketing campaign for local residents

[footballguy51]

http://www.nbnewsxpress.com/viewnews.ph ... =8974&id=1

$10 game tickets and $5 food vouchers for the Tulsa game. At least we're catering to the local population that can easily help with ticket sales.

[slashba33]

This is great to hear!!

Our family has said this for years that BG needs to embrace the locals and give them some incentive to go to the games. It's hard enough competing against OSU, Michigan and Toledo for that matter based on where is BG is located. I wonder if this was Kingston's idea?

[mscarn]

We have to reach out to new segments but it's a tricky situation.

You want to connect with previously disengaged/ignored groups and make it hard for them to say no to such a fantastic deal. At the same time, you don't want to water things down so much that it devalues the product with the perception of desparation and turn off the die-hards who don't need gimmicks to support the program.

[footballguy51]

We have to reach out to new segments but it's a tricky situation.

You want to connect with previously disengaged/ignored groups and make it hard for them to say no to such a fantastic deal. At the same time, you don't want to water things down so much that it devalues the product with the perception of desparation and turn off the die-hards who don't need gimmicks to support the program.

I would say this isn't watering it down. It would be a devaluation if tickets were given out free to Wood County residents. However, they are just offering an opening day incentive to locals; if it's a good game, they may just come back and pay full price for the next game.

[mscarn]

I would say this isn't watering it down. It would be a devaluation if tickets were given out free to Wood County residents. However, they are just offering an opening day incentive to locals; if it's a good game, they may just come back and pay full price for the next game.

I agree. It's a good start. The loathesome species of local that would choose to bypass live, in-person Division IA football in favor of their television set are so deeply entrenched in their anti-MAC perceptions that a cheap hot dog and a few bucks off a ticket is still unlikely to rouse them.

[Falcon137]

Good promo. Although, the picture for the flyer is a head scratcher.

More good community involvement:

http://www.bgsufalcons.com/news/2013/8/ ... 33751.aspx

Nice to see Kingston being the face of BG athletics. I know he was tweeting pictures from the Tractor Pulls. Hopefully it all translates to butts in seats.

[factman]

That will be one more time than I ever saw GC "out" in Bowling Green!

[Flipper]

Kingston and Jennifer Roos are twitter monsters...and coach Tomic isn't too far behind.

[FalconTurf]

That will be one more time than I ever saw GC "out" in Bowling Green!

He left. Time to let him go.

Seriously, the AD and coaches MUST connect to the community and beyond the city limits.

[Falcon Fanatic]

Good promo. Although, the picture for the flyer is a head scratcher.

More good community involvement:

http://www.bgsufalcons.com/news/2013/8/ ... 33751.aspx

Nice to see Kingston being the face of BG athletics. I know he was tweeting pictures from the Tractor Pulls. Hopefully it all translates to butts in seats.

Sam B's has had this Falcon Friday promotion running for a few weeks. Great way to get FREE tickes to the opener!!!

BEAT TULSA!!

[Falcon137]

That will be one more time than I ever saw GC "out" in Bowling Green!

He left. Time to let him go.

Seriously, the AD and coaches MUST connect to the community and beyond the city limits.

Agreed 100%. So far Kingston has been great.

https://twitter.com/chriskingstonBG/sta ... 0024036353