I was simply throwing the best case scenario out there to compare with income from the TV contract.transfer2BGSU wrote:Falconturf, not sure if I'm reading your comments above correctly (and this is not meant to be a flippant post)FalconTurf wrote: 25,000 x $20 = $500,000. So that one home game played on Tuesday instead of Saturday is made up for. Obviously that is a little inflated considering students are paying whether they attend or not and season ticket holders are paying either way.
On the other hand loyalty is priceless. What does a Tuesday game really cost?
25,000?
For a home game on a Saturday in November?
They better move Family Weekend and Homecoming to November and pray for good weather, because we are never going to see that many at a November home game without some type of promotion (unless we're undefeated and playing for a chance for New Years Day bowl game).
I've said it before. The University Presidents of the MAC schools are the ones who have us playing on weeknights in November. They see it as advertising that our institutions cannot normally afford to pay for. Every time they come back from a commercial (we had over 45 minutes of commercials in the Kent State game alone) they say the name of the university the game is being played at; they show a campus shot. That is big bucks right there. In addition, we get two national ads each game (and then BGSU also purchases a number of regional ads in areas we want to target - for prospective students as well as alums and donations). Weeknight games are not just athletic events - they are recruiting events; they are fund raising events; they are feel-good events. Maybe because we were on TV, some alum with a few bucks decides to make a donation to the university. It might not be for athletics - they may donate money for the library, the College of Business, or for an endowed scholarship. BGSU is not just an athletic department, it's a university.
From my admissions/enrollment point-of-view, I totally understand what we are doing and why we are doing it. Got to look at the B!G picture.
On the flip side the argument for advertising doesn't hold a lot of weight. Gamblers are not looking for colleges to attend. I have a HS student in my house that has little time for weeknight football games. Practice, studying and other activities leave little time to watch the big Tuesday night game. He might watch for a little while IF I have BG on but rarely seeks out a game on his own unless BG is involved. I think we are fooling ourselves when we believe Tuesday, Wednesday and Thursday night games that sometimes start as late as 9 PM actually attract the HS student. The students we want are studying and involved in extra-curricular activities and are more involved in social media during free time than ESPN3, ESPNU or ESPNU.



